2012 SPRING TRAINING WE ARE

THE WEST.

PEORIA SPORTS COMPLEX

SPONSORSHIP MEDIA KIT

COMPLEX OVERVIEW

Built in 1994, Peoria Sports Complex serves as the Cactus League Spring Training and Player Devel- opment home of the Seattle Mariners and San Diego Padres. The Nearly 145 acre campus is com- prised of an 11,000 seat Main Stadium, 12 full-size baseball fields, multiple batting tunnels and two luxury suites.

The stadium hosts a minimum of 28 Cactus League Spring Training games each season, attracting an average of 200,000 fans, which makes Peoria Sports Complex one of the highest attended facili- ties in the Cactus League. In 2011, we recorded the third highest season total in the league with an attendance of 188,244 and are expecting even greater attendance for the 2012 season.

After Spring Training, the complex serves as a multi-use venue, facilitating over 100 baseball and non-baseball events.This includes: national youth and adult baseball tournaments, the Arizona Fall League, art exhibits and trade shows, concerts, graduations, RV shows, carnivals and fairs, and com- munity events such as Easter, 4th of July, and Halloween.

2011 CACTUS LEAGUE ATTENDANCE FIGURES

400,000

350,000

300,000

250,000

200,000

150,000

100,000

50,000

188,244 FANS IN 2011

MALE TO FEMALE RATIO - 60:40 MEDIAN AGE - 47
MEDIAN INCOME - $75,000
OUT OF STATE ATTENDEES - 57%

SALT RIVER FIELDS

CAMELBACK RANCH

  PEORIA SPORTS COMPLEX	

SURPRISE STADIUM

SCOTTSDALE STADIUM

HOHOKAM PARK

GOODYEAR BP

TEMPE DIABLO

PHOENIX MUNI

MARYVALE

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SCOREBOARD PANELS
10’ high and 12’ wide static backlit signs located on the left and right sides of the scoreboard.
These are seated in the most visible spot in the stadium and will remain there year round providing exposure during every event held at the complex.
ELECTRONIC MESSAGES
Displayed on the video board (located on the scoreboard) which has full color video and graphic capability.
Sponsor messages usually consist of a logo and tag line, displayed both pregame and between innings.
VIDEO BOARD COMMERCIALS
:15 and :30 second spots between innings or pregame.

SIGNAGE (YEAR ROUND EXPOSURE)
Bullpen Billboards are 9’ high and 32’ wide. These are the largest billboards available and are located in the left and right field corners.
Outfield Billboards are 6.5’ high and 16’ wide.
Down the Line signs are 2’ high and 16’ wide.
Home Plate signage is 2’ high and 8’ wide.

83rd AVENUE MARQUEE
Located at the corner of 83rd Avenue and Paradise Lane the marquee offers great visibility to sponsors year-round outside the facility.
On average, passing traffic counts at the marquee are over 20,000 daily and over 527,000 monthly.

MARQUEE SIGNAGE
- Four backlit advertising panels on the marquee - two facing Northbound and two facing Southbound.

MARQUEE ELECTRONIC MESSAGE
- Displayed in a rotating schedule with advertiser messages and complex events / information.

GAME DAY SPONSORSHIPS
Throw Out the First Pitch

Two PA announcements with electronic message to coincide.

Table Display on the concourse.

Temporary signage throughout the complex and entrances ( up to 5 banners to be provided by sponsor)

12 corporate tickets or use of a private suite for the game.

PUBLIC ADDRESS ANNOUNCEMENTS
Read at every game: pregame and between innings.
Sponsor a certain part of the game i.e. The National Anthem or 7th inning stretch.

IN-GAME PROMOTION
A creative way to market your company in a way that reflects what you are about. (Lucky Row Giveaway, Pizza delivery, T-Shirt toss, Mascot promotion, etc.)

TABLE DISPLAYS
Allows a sponsor to bring in products for demonstration or literature for distribution. Provides a means for face-to- face interaction. Great for lead generation.
Sponsors can have a table display at all games or select specific dates.

Flyers / COUPONS AT GUEST SERVICES
Sponsors can have flyers at our Guest Services booth to promoted their business.These can be through literature or a coupon to be redeemed. These advertisements will be available for guests throughout the entire season.

VEHICLE DISPLAY OR 10’ X 10” TENT
Sponsors can display a vehicle or have a 10’ X 10’ tent at all the games or select specific dates.

EXIT COUPONS
Sponsors can distribute coupons at each point of egress as fans leave the game.
Sponsors can also do this during non-Spring Training events.

KIDS ZONE
Sponsors have the opportunity to have the naming rights to the PSC Kids Zone including:
Signage at the Kids Zone
PA during the game
Electronic message on the scoreboard
Name in all advertising about the Kids Zone
Table display at all games at the Kids Zone
Full Page Color Ad in “On Deck”
GAME DAY SCORECARD ADVERTISEMENT
15,000 copies printed.

Full Color Back Cover.
Quarter Page Black and White.
“ON DECK” PLAYBILL ADVERTISEMENT
150,000 copies printed.
All copies of the playbill are handed out free of charge.
Available inventory includes:
Outside Wrap on Playbill (Exclusive Rights) Full Page Covers
Full Page Half Page Quarter Page

STARTING LINE UP SPONSOR
PA announcement before every game’s starting line up with logo on the scoreboard.
Signage above the newly created line up board on the concourse (sized 6 1/2’ x 3 1/2’ ).

ADDITIONAL OPPORTUNITIES
Souvenir Cups - 20,000 - 32oz (soda), 24oz (beer), and 22oz (beer)

general branding available Here

Coupon Opportunity Here

Presenting Sponsor - Name on all advertising and media
Ticketbacks - per 100,000, also available for other events (approx. 15,000)
Cup Holders - Arms length advertising on 1,700 impres- sions
Suite Rental - Up to 12 people with your own wait staff. Great way to entertain clients or reward employees.
Parking Tickets - Branding and coupon availability on 60,000 ticket backs.

WEBSITE OPPORTUNITIES

peoriasportscomplex.com	SPRINGTRAININGPEORIA.com

PROMOTIONS AND DISCOUNTS

WEEKLY	GAME DAY

Family 4 Pack - Special Package Rates

$2 Hot Dogs - Weekly Concession Discounts

Kids Days - Sundays Devoted to Kids!

Military Discounts - Honoring Service Men & Women

Peoria Days - Local Events

Blood Drives - Encouraging Service

Dog Day - Bring Your Pet to the Game!

Military Appreciation Day - Honoring Service Men & Women

Strike Out Cancer & Stroll of Honor - Making a Difference

Fan Appreciation Days - Giving Back to our Fans